Emergency 2.0 Wiki launches to the world


Media Release reprinted here:

Brisbane, Australia – A new, free global resource for using social media in emergencies was launched today in time for the Southern Hemisphere Summer season of floods, cyclones and bushfires and the Northern Hemisphere winter season of snow storms and blizzards.

The Emergency 2.0 Wiki will act as a global hub for all sectors of the community to access information and links to resources for using social media and new technology in emergencies.

Speaking at a Gov2.0 QLD event at Microsoft Brisbane, celebrating gov2.0 initiatives in the state, Founder and Project leader Eileen Culleton said the vision of the Emergency 2.0 Wiki was to build resilience by empowering communities with the knowledge to use social media and networks in emergencies.

“We’ve witnessed from the unprecedented disasters that swept our globe this year that information saves lives and in an emergency every second counts,” Eileen Culleton said.

“Thanks to the instant, amplifying power of social media and our networks, we can all play a role in saving our own lives and the lives of others. The key is knowing how,” she said.

“The Emergency 2.0 Wiki provides the ‘know how’ and it’s formatted for mobile phones. So wherever you are, if you have internet access, you can quickly find tips on sourcing local real time emergency information, how to share that information with others, and how to contact emergency agencies via social media.

“You can also link to emergency smartphone apps that could save your life.”

The Wiki also provides practical guidelines to assist the emergency sector, government, community and business to use social networks, crowdsourcing and crisis mapping for emergency management and business continuity planning.

Contributors from many countries and industry sectors are involved in the Emergency 2.0 Wiki initiative. Reference group members include:

“We are all very happy to contribute to a global effort with the potential to help people all
over the planet. Social networks and digital technologies are force multipliers
that enhance our collective ability to respond to disasters.”

The guidelines cover a wide variety of topics, including:

  • Establishing  social media channels
  • Crisis communications
  • Business continuity
  • Employee engagement
  • Risk and mitigation checklists
  • Policies and Procedures

The Emergency 2.0bWiki is a free global resource available to all through the ongoing input of
professionals from across all industry sectors.

This new collaborative model aims to facilitate global sharing and advancing knowledge on utilising web2.0 and social media in emergency management.

It is a voluntary initiative of the Gov 2.0 QLD Community of Practice. Its impetus was to leverage the learnings from the use of social media during the devastating floods and Cyclone Yasi that swept across Queensland early in 2011.

For more information, visit http://emergency20wiki.org/wiki


PS Massive congratulations to everyone who helped turn the vision into a reality… the Wiki Working Group, the Reference Groups, our technology and web hosting partners Mammoth Media, Hynes Lawyers providing pro bono legal support… and to the hundreds of people globally who tweeted, blogged, sent in their tips, articles, apps, case studies, reports and guidelines and contributed content. This is your wiki! Please spread the word and keep contributing content to sustain this valuable resource that will help our communities to become more resilient, and help save lives!

Eileen Culleton, Project Leader (voluntary)

PPS. We will also upload the launch on YouTube (having some technical hitches)

One week till launch… and the countdown for content is on!

In a week today (on Thursday 8 December) the Emergency 2.0 Wiki will officially launch to the world, so the countdown for content is on…

To be ready for the public launch, the Wiki needs your help… your links… and help to upload content we’ve gathered… so we can create a valuable global resource, for the public, the emergency management community, government, schools and business.

Help with posting guidelines content onto the Wiki:

Thanks to the Canadian community via Partnerships Towards Safer Communities (PTSC Online) and our Belgium community via Kortom with their guidelines ‘hot off the press’,  we now have some excellent resources to refer to in writing the Wiki guidelines.

Content covered includes:

  • Policies and Procedures
  • Risk and Mitigation checklists
  • Establishing social media channels
  • Integration with Crisis Communications and Business Continuity Plans
  • Integration with other channels
  • Integration with other agencies
  • Crisis Team training

To help out please contact Reference Group members Patrice Cloutier and Philippe Borremans who are leading the uploading of these guidelines.

Help with posting links for the global directory – for your country, your state and your town

Help with posting emergency smartphone apps links

Thanks to generous sharing of John McCubbin of his Delicious library of emergency smartphone app links, we have access to a great resource. But we need your help to categorise the content and post the links to our global Smartphone_Apps directory.

For more info on how to help, please visit our How to Help page. To edit the Wiki you need to register first via the Emergency 2.0 Wiki LinkedIn Group, then send an email to admin@emergency20wiki.org.

Together, we can do it!

Thank you,


Eileen Culleton, Emergency 2.0 Wiki Project Leader (Voluntary)

PS together we can create a global resource that will help save lives…

Countdown to public launch 8 Dec…

The Emergency 2.0 Wiki will officially launch to the world on Thursday 8 December and the countdown is on…

The physical launch will take place in Brisbane, Australia at the Gov 2.0 QLD community of practice event to showcase the success of Government 2.0 in the state of Queensland.

It will be launched globally online via our YouTube channel.

The Minister for Government Services, Building Industry and Information Communication Technology, Simon Finn MP, will be keynote speaker at the event.

The Emergency 2.0 Wiki, while a global collaborative initiative, began as a volunteer effort by members of the Gov2.0 Qld group, a community of practice of professionals working in the government and social media space, so it is fitting to launch the Wiki at this event.

Thanks to the sponsors Objective and hosts Microsoft, the event is free and all are welcome. But tickets are limited so make sure you get yours via this link.



When: Thursday 8 December, 5.15 (for 5.30) – 7.30 pm

Where: Microsoft, Level 28, 400 George Street, Brisbane QLD 4000, Australia

YouTube: emergency20wiki

And now, ‘The Countdown’ is on… to be ready for the public launch, the Wiki needs your help… your links… your tips… and your content… to help make it a valuable resource, for the public, the emergency management community, government, schools and business.

There are lots of ways that you can help eg:

For more info on how to help, please visit our How to Help page.

Together, we can do it!

Thank you,


Eileen Culleton, Emergency 2.0 Wiki Project Leader (Voluntary)

PS. It takes a global community to create a global Emergency 2.0 Wiki… join with us to create a resource that will help save

An open letter to the #SMEM community… please RT!


Congratulations to all who have used #SMEM, this is your first anniversary of using the hashtag!  

Your commitment to saving lives… by leveraging the power of social media… is truly inspiring. 

This year we’ve witnessed (and many of us have experienced first-hand) unprecedented global disasters… from the Australian floods and Cyclone Yasi, to the New Zealand Christchurch earthquake, Japan earthquake, tsunami and nuclear disaster, US tornados, Hurricane Irene, the Thailand floods, this week’s Turkey earthquake… and too many more to list.


And throughout all these disasters –  this year – something very special has happened… the global #SMEM community has rallied as one to help… thousands of tweets, Facebook posts and Youtube videos have been shared and numerous crowdsource maps created and populated to help save lives… and to help people and communities get their lives back on track. 

And after each disaster, the race has been on –  to try to learn from how we responded and regroup for the next one… thousands more tweets have been shared, hundreds of blog posts written and discussed, scores of case studies and reports published and countless seminars, workshops and conferences have been held around the world.

Image courtesy The Emergency 2.0 Australia Project for the Government 2.0 Taskforce Report 2010

The thirst to understand and leverage the power of social media and web 2.0 technology to save lives and to help others to save lives… is unquenching. 

Now imagine… if there was one online site to collate all that knowledge… all those learnings…. all those ‘how to’ tips… and, just as importantly ‘what not to do’…. as we go along… and after each disaster.

Imagine if there was one site where you could see practical examples by agencies… screen shots of tweets, Facebook pages, crowd source maps… that you could refer to when you’re developing your own sites?

A site that listed all the Twitter and Facebook addresses of every agency involved in emergencies (including the NGOs and media) around the globe so there would be no last minute rush to create multiple lists?

Imagine… if we had a ‘Wikipedia’ on how to use social media in emergencies… that was also a ‘live’ resource for key links?

Imagine if this ‘Wikipedia’ could be used by business, schools, government agencies, community agencies, the media… and the general public?

Imagine how resilient our communities would be to disaster?

 Now stop imagining…. because it’s here…. the Emergency 2.0 Wiki is your global resource!

 But to get it from ‘under development’ to ‘live and ready for the public’… your Wiki needs you… your links… your tips… 

Your Wiki… is a voluntary, global initiative… a resource being created by professionals from from all industry sectors, around the world, who want to make a difference to help save lives… people just like you… volunteering their time… such as: 

Patrice Cloutier, Team Lead, Strategic Communications Unit at Ontario Ministry of Community Safety and Correctional Services, from Ontario, Canada, who also writes the crisis comms commandpost blog

Kirsten Tanner, Emergency Management Officer at Department of Human Services,  VIC, Australia

Kim Stephens, Research Associate at Claire B. Rubin & Associates ((Baltimore, Maryland,USA), who also writes the idisaster2.0 Blog

Paul Trebilcock, Business Continuity Institute (BCI) Forum Leader, QLD Business Continuity Australasian Chapter and Director at JBT Global

Philippe Borremans, Chief Social Media Officer at Van Marcke, Online Public Relations & Social Media Consultant/Trainer at Conversationblog (Brussels, Belgium)

Rae Allen, Lead developer, Local Online at Australian Broadcasting Corporation, (from QLD, Australia)

Daniele Malerba, IT Consultant to the United Nations World Food Programme,  (from Rome, Italy)

And many more, who you will see when you checkout the Wiki, who are doing their bit, but they need your help. 

The Wiki has ‘seeded content’… but it needs more eg: 

 We now have a growing library of case studies and reports, but we need to turn them into practical guidelines that everyone can use…  

And, we are in a race against time…in 4 weeks, on Thursday 8 December… we are officially launching the Emergency 2.0 Wiki to the world! 

We can’t wait…this Summer season for our southern hemisphere neighbours is predicted to be another harsh one of cyclones, floods and bushfires… and the winter season for the northern hemisphere of snowstorms and blizzards needs a resilient, prepared community! 

We are in a race against time to save lives! 

Help us to make this Wiki a valuable resource, for the emergency management community, schools, business, government, media… and for the public. 

Haven’t used a wiki before? Don’t worry, you can’t break anything… if you accidentally delete something it can be ‘rolled back’. 

Don’t know where to start? There’s a report on the learnings from Hurricane Irene, an open doc created by the SMEM community that just needs key points turned into bullet point guidelines, along with some screen shots and links. Patrice Cloutier is leading this effort  in developing the Emergency Response section

Still not keen on editing a Wiki? That’s fine too, you can still help in so many ways, such as tweeting your tips, sending links, posting discussions on the LinkedIn Group. 

It takes a global community to create a global Emergency 2.0 Wiki.

 Please register now, via LinkedIn… to join us and follow us on Twitter @emergency20wiki

Together, the #SMEM community can do it! 

Thank you, 


Eileen Culleton, Emergency 2.0 Wiki Project Leader (Voluntary) 

PS. Together we can create a global resource that will help to save lives…